Stuart Rowson

1 Jul 2025

Stu Rowson is a leading expert in helping sports and media organisations grow their reach and impact with Children and younger audiences.

With more than a decade of experience at the BBC in senior roles across BBC Sport, BBC News and Children’s, he led record-breaking growth across digital and social media platforms – from Newsround, to CBeebies Bedtime Stories and Children’s iPlayer.

As the founder of Lucky Socks media, Stu advises some of the world’s leading sports and media organisations on their approach to engaging the next generation, from ages 0-6 through to young adults and families.

In the past twelve months he has worked with UEFA, BBC News, the RFU, the R&A, FIFA and a range of sporting bodies – delivering everything from strategic consultancy to content and platform guidance and content production. He’s also a published children’s author.